David Lerner, a Mr. Fix-it of Apple Computers, Dies at 72
In the bustling landscape of New York City’s tech scene, Tekserve was a beloved fixture that offered a unique blend of service, community, and nostalgia. Founded in 1987 by David Lerner and Dick Demenus, the store became a go-to destination for Apple enthusiasts and tech aficionados alike. Known for its expert repair services and knowledgeable staff, Tekserve not only catered to the technical needs of its customers but also fostered a sense of community among them. The store’s iconic presence was further cemented when it was featured in the popular HBO series “Sex and the City,” showcasing its significance in the cultural fabric of Manhattan.
The legacy of Tekserve extends beyond its practical services; it has also inspired creative works, such as Tamara Shopsin’s 2021 novel “LaserWriter II,” which draws on the store’s vibrant atmosphere and the eclectic personalities of its patrons. Lerner, often seen in his signature suspenders, embodied the spirit of Tekserve, blending expertise with a personable approach that made every visit memorable. The store’s closure in 2016 marked the end of an era, but its impact on both the tech industry and the community it served remains palpable. From its memorable appearances in popular culture to its role in shaping the experiences of countless customers, Tekserve is a testament to the intersection of technology and human connection in an ever-evolving digital world.
As we reflect on the significance of Tekserve, it’s clear that it was more than just a repair shop; it was a cultural landmark that represented the evolution of technology in New York City. The stories of those who walked through its doors, from the casual user to the tech-savvy professional, illustrate the store’s role in fostering relationships and building a community around shared interests. In an age where technology often feels impersonal, Tekserve’s legacy serves as a reminder of the importance of personal connections in our digital lives.
https://www.youtube.com/watch?v=SOlqzLPMuRk
David Lerner, in suspenders, with Dick Demenus at Tekserve in 2002. The service outlet was featured on “Sex and the City” and was the setting of Tamara Shopsin’s 2021 novel “LaserWriter II.”
