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US Tech & AI

Salesforce CEO apologises for saying Trump should send troops to San Francisco

By Eric October 27, 2025

In a recent turn of events, Marc Benioff, the CEO of Salesforce and owner of Time Magazine, issued a public apology on the social media platform X (formerly Twitter) after facing significant backlash over comments made during a recent interview. The controversy erupted when Benioff referred to the current economic climate as a “reset,” suggesting that businesses and individuals should embrace the challenges posed by inflation and rising interest rates as opportunities for growth and innovation. While his intentions may have been to inspire resilience, many interpreted his remarks as tone-deaf, particularly given the struggles that countless individuals and families are facing in the current economic landscape.

The backlash intensified as critics pointed out the disconnect between Benioff’s privileged position in the tech industry and the harsh realities faced by everyday consumers. Many took to social media to express their frustration, arguing that his comments trivialized the financial hardships experienced by many, including job losses and increased living costs. In response to the growing criticism, Benioff took to X to clarify his statements and apologize for any hurt his words may have caused. He emphasized that his intention was never to diminish the struggles of those affected by the economic downturn but rather to encourage a mindset of adaptability and innovation in the face of adversity.

This incident highlights the broader conversation surrounding corporate responsibility and the expectations placed on leaders in times of economic uncertainty. As companies navigate the complexities of a shifting economy, the words and actions of executives like Benioff carry significant weight. The public’s reaction to his comments underscores the importance of empathy and understanding in leadership, particularly when addressing issues that impact the lives of many. As the dialogue continues, it serves as a reminder for business leaders to remain attuned to the realities faced by their employees and consumers, fostering a culture of support and compassion in challenging times.

Related articles:
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Salesforce boss and Time Magazine owner Marc Benioff posted the apology on X following days of backlash

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