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Amazon’s Early Apple Deals Are Already Better Than What Apple Has Planned for Black Friday

By Eric November 22, 2025

As Black Friday approaches, Apple products are once again at the forefront of holiday shopping, attracting significant attention from consumers and retailers alike. Major retailers like Amazon and Best Buy have already kicked off their Black Friday sales for 2025, showcasing a competitive array of discounts on popular Apple devices, including AirPods, MacBooks, and iPads. Notably, Amazon has emerged as a leader in offering substantial price drops, with the latest AirPods Pro 3 available at a new low price, alongside the older AirPods 4 now priced at just $79.99. These deals are particularly remarkable considering the timing—just months after the AirPods Pro 3 were unveiled during Apple’s iPhone 17 event, highlighting the aggressive pricing strategies retailers are employing to attract customers.

In addition to the impressive AirPods discounts, the 2025 MacBook Air featuring the M4 chip has also seen a significant price cut, now reduced by $250, matching the lowest price ever recorded for this model. This laptop has received positive reviews for its performance and design, making it a highly desirable item this Black Friday. Meanwhile, the 2025 11-inch Apple iPad has returned to its lowest price of the year, providing consumers with yet another compelling option for their holiday shopping. However, while these deals are enticing, shoppers might want to consider waiting a little longer before making purchases. With other retailers like Target and Walmart set to launch their Black Friday sales soon, there is potential for even better discounts to emerge in the coming days.

For those eager to capitalize on the best possible deals, it may be wise to hold off on purchases until next week when more retailers enter the fray. Historically, Amazon has been known to further reduce prices as Black Friday approaches, creating an environment of anticipation among savvy shoppers. As the IGN Deals Team, with over 30 years of experience in finding the best discounts, continues to monitor the evolving sales landscape, they encourage consumers to stay informed through their newsletter and social media channels. This way, shoppers can ensure they don’t miss out on the best Apple deals available this holiday season.

https://www.youtube.com/watch?v=V3ko8YFC9Oo

Apple products are always some of the most sought after items every Black Friday. Pretty much every major retailer tries to jump in on the Apple train and compete to offer the best possible deal. With both the
Amazon Black Friday sale

and

Best Buy Black Friday sale
already live for 2025, the race for who has the best discounts has officially begun. There are plenty of price drops on AirPods, MacBooks, and iPads readily available pretty much everywhere now—except for the Apple Store.
Apple did announce its Black Friday plans
alongside all of the new sales this week, but they were exactly what you’d expect from Apple. Starting on November 28, you’ll be able to earn different quantities of Apple gift cards when you purchase select products directly from the Apple Store. As exciting as that promotion sounds, you can find better Apple deals at Amazon much earlier than that. Right now in fact.
Apple Black Friday Deals at Amazon Today
The most notable Apple deal we’ve seen so far at Amazon is the latest
Apple AirPods Pro 3 dropping a new low price
. These new earbuds were announced back in September during
Apple’s iPhone 17 event
, so its pretty surprising to see them already getting such a substantial discount. The older AirPods 4 are also getting a pretty substantial price cut down to just $79.99, which is also the
lowest we’ve seen them go
since they first came out.
Outside of the AirPods deals, there’s also a pretty good deal available on the 2025 MacBook Air with the M4 chip included. We
reviewed the latest MacBook Air refresh
back in the spring when it first came out and called it “a gorgeous laptop that’ll get you through all of your daily tasks without breaking a sweat or even needing to be plugged in for long periods of time.” This Black Friday discount drops $250 off its usual, which matches the lowest price we’ve ever seen on it.
As for tablet deals, the 2025 11-inch Apple iPad has
dropped back down to its lowest price
of the year. This is a discount that has been available off and on pretty much sense they came out back in March, so it’s not as exciting as some of the other deals here. Still, if you’re in the market for a new iPad during Black Friday this year, this deal is still worth considering.
Should you wait for better Black Friday deals?
Although both Amazon and Best Buy have already launched their official Black Friday sales, it’s still pretty early. Both Target and Walmart Black Friday sales are
set to kick off early next week
and will potentially feature Apple discounts that we haven’t seen yet. It’s also possible that Amazon could potentially drop prices even further on actual Black Friday, which is something we’ve seen the retailer do in the past. So if you want the best possible prices, you may want to wait until next week before you buy.
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The
IGN Deals Team
has over 30 years of combined experience finding the best discounts and preorders available online. If you want the latest updates from our trusted team, here’s how to follow
our Black Friday coverage
:
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