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US Tech & AI

Jorja Smith’s record label hits out at ‘AI clone’ song

By Eric December 11, 2025

In a groundbreaking development within the music industry, the label behind Haven’s latest dance hit, “I Run,” has made waves by revealing that the track was created using artificial intelligence trained on the voice of the award-winning singer. This innovative approach raises intriguing questions about the intersection of technology and artistry, as it challenges traditional notions of music production and the role of the artist. With AI tools becoming increasingly sophisticated, the ability to replicate a singer’s unique vocal qualities opens up new avenues for creativity, but also sparks debates about authenticity, intellectual property, and the future of human musicianship.

“I Run” showcases Haven’s signature sound while incorporating elements that highlight the capabilities of AI technology. The song has already garnered significant attention on various streaming platforms, with its infectious beat and catchy lyrics resonating with dance music enthusiasts. The label’s decision to utilize AI in the creation of this track is not merely a gimmick; it represents a growing trend in the industry where artists and producers are exploring the potential of machine learning to enhance their work. For instance, AI can analyze vast amounts of data to identify popular trends and sounds, enabling creators to craft music that aligns with current listener preferences. However, this raises important questions about the essence of artistry and the implications of using AI-generated content in a space traditionally dominated by human expression.

As the conversation around AI in music continues to evolve, “I Run” serves as a pivotal case study in understanding the future of the industry. While some celebrate the innovation and possibilities that AI brings, others express concerns about the potential dilution of artistic integrity. The use of AI to replicate a singer’s voice blurs the lines between original creation and imitation, prompting discussions about copyright and the rights of artists whose voices are used without their direct involvement. As Haven’s “I Run” climbs the charts, it not only marks a significant milestone for AI in music but also invites listeners and creators alike to ponder the implications of this technological revolution on the art form they cherish.

The label claims Haven’s dance hit I Run was made using AI trained on the award-winning singer’s voice.

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