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Sydney Sweeney Talks American Eagle Backlash, Says She’s ‘Against Hate and Divisiveness’

By Eric December 6, 2025

In a recent revelation, Sydney Sweeney has broken her silence regarding the viral controversy surrounding an American Eagle advertisement that sparked significant debate online. The actress, known for her roles in popular series like “Euphoria” and “The White Lotus,” found herself at the center of a media storm when the ad was perceived by some as problematic. The controversy erupted primarily due to the portrayal of body image and the implications of fashion marketing, which many critics felt was not inclusive enough. In her candid response, Sweeney emphasized the importance of representation in advertising and the responsibility brands have to reflect diverse body types and identities.

Sweeney’s comments came during a promotional event for her latest project, where she expressed her desire for authenticity in the fashion industry. She underscored that advertising should celebrate all body shapes and sizes, stating, “I want to see a world where everyone feels included and represented.” This statement resonated with many fans and advocates for body positivity, who have long called for brands to be more mindful of their messaging. Sweeney also shared her personal experiences with body image, highlighting the pressure that comes with being in the public eye and the importance of self-acceptance.

The American Eagle ad controversy serves as a broader reflection of the ongoing discussions around body image and representation in media. With social media amplifying voices and opinions, brands are increasingly scrutinized for their choices in marketing. Sweeney’s willingness to engage in this conversation not only showcases her commitment to advocacy but also positions her as a relatable figure in an industry often criticized for its narrow standards of beauty. As the dialogue continues, it is clear that Sweeney’s insights could inspire positive change within the fashion industry, encouraging brands to embrace a more inclusive approach that resonates with a diverse audience.

Sydney Sweeney ain’t keeping her lips tight like a pair of skinny jeans any longer — she has fully addressed the viral American Eagle ad controversy. The blonde-haired, blue-eyed actress opened up about the highly publicized AE ad drama that…

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