JAFF Organizers on Building Indonesia’s First Film Market: ‘An Appetite for Connection, Collaboration and New Talents’
The inaugural JAFF Market, held last year, marked a significant milestone in Indonesia’s film industry, serving as the country’s first dedicated film market. This pioneering event was designed to assess the readiness of the local industry for such a platform, and the results were promising. Organizers reported an enthusiastic response from a diverse range of stakeholders, including filmmakers, producers, distributors, and investors, all eager to engage and collaborate. The success of the JAFF Market underscored the growing vibrancy of Indonesia’s film sector and highlighted the potential for future growth and innovation within the industry.
Building on the momentum from last year’s event, the JAFF Market is set to return, aiming to foster even greater collaboration and opportunities for Indonesian filmmakers. The organizers have expressed their gratitude for the participation and support received, which they believe is indicative of the industry’s readiness to embrace new avenues for development. The market not only serves as a platform for networking and deal-making but also emphasizes the importance of showcasing local talent and stories to a broader audience. By creating a space where industry professionals can converge, share ideas, and explore new projects, the JAFF Market is poised to become a cornerstone event in the regional film landscape.
As Indonesia continues to carve out its niche in the global film industry, events like the JAFF Market are crucial for nurturing local talent and promoting Indonesian cinema on the world stage. With the backing of various stakeholders and a growing interest in Indonesian narratives, the market is set to play a pivotal role in shaping the future of film in the country. As the industry evolves, the JAFF Market stands as a testament to the potential that lies within Indonesia’s rich cultural tapestry, inviting filmmakers and audiences alike to engage with and celebrate its unique stories.
Last year’s inaugural JAFF Market served as an experiment – Indonesia’s first-ever film market testing whether the local industry was ready for such a platform. The answer, according to organizers, was an overwhelming yes. “We were humbled and grateful for the overwhelming response and engagement by so many different stakeholders in the film industry and […]