Its not Black Friday until we see these 23 classic deals — Yeti coolers, cordless drills, Crest 3D Whitestrips
As Black Friday approaches, shoppers are gearing up for one of the biggest shopping events of the year. With discounts rolling out from major retailers well ahead of the actual day, consumers are already seeing significant price cuts on some of the most sought-after products. This year, popular items such as the Sony XM6 headphones, Google Pixel Watch 4, Samsung Galaxy Watch 8, and Apple M5 MacBook Pro are among the highlights, offering first-time discounts that are hard to resist. Additionally, classic favorites like Bissell’s Little Green Machine and Yeti coolers continue to be staples of the Black Friday sales, proving that some products never go out of style.
In a comprehensive guide to the best Black Friday deals of 2025, shoppers can find a plethora of options that cater to various needs and preferences. For avid readers, the Kindle Paperwhite is a standout choice, typically discounted during this shopping season, now available for just $124.99. Tech enthusiasts can snag Apple AirTags for only $64.98, making it easier to keep track of belongings or even children. Outdoor lovers will appreciate discounts on Coleman camping tents and LifeStraw emergency water filters, both essential for holiday adventures. Meanwhile, for those looking to elevate their home entertainment experience, deals on TVs, including the Samsung Frame and various Fire TV models, promise to make movie nights even more enjoyable.
The guide also highlights excellent deals on household staples, such as Instant Pots, which remain a popular kitchen gadget, and Dyson hair dryers, known for their quality and performance. With discounts across a wide range of categories—from electronics to home goods—shoppers are encouraged to take advantage of these limited-time offers. Whether you’re purchasing gifts for loved ones or treating yourself, Black Friday is the perfect opportunity to find significant savings on high-quality products. As always, it’s best to act quickly, as these deals are expected to sell out fast, making this year’s Black Friday a must for savvy shoppers.
Ah, Black Friday. I’ve been covering this annual sales event professionally since 2019. Because it feels like the entire internet goes on sale during Black Friday, it can actually be hard to know where to start shopping. We’ve got plenty of guides to help you out, including our regularly updated guide to the
best Black Friday deals of 2025
.
As I write, this Black Friday is just hours away, but all the big retailers have already
launched their Black Friday sales
. Many of the best products of the year are getting their first real discounts, including the
Sony XM6 headphones
, Google Pixel Watch 4, Samsung Galaxy Watch 8, and Apple M5 MacBook Pro laptops. But what about those classic products that never go out of style? I’m talking about viral hits like Bissell’s Little Green Machine or Yeti coolers.
SEE ALSO:
Black Friday 2025: Live updates on the latest deals from Amazon, Target, Walmart, and more
In this story, I’ll share all of my favorite classic Black Friday deals. Year after year, I’ve counted on these deals when making recommendations to friends and family. Whether you’re shopping for
Christmas gifts
or treating yourself, you can find massive savings in this guide.
Kindles
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Credit: Amazon
Kindle Paperwhite
$124.99
at Amazon
$159.99
Save $35.00
Get Deal
Kindles usually go on sale but twice a year:
Prime Day
and Black Friday. And now that the holiday shopping season is finally here, you can
pick up Kindles starting at just $79.99 at Amazon
. However, my advice would be to spring for the Kindle Paperwhite, which we’ve named the best Kindle for most people.
Apple AirTags
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Credit: Apple
Apple AirTags (4-pack)
$64.98
$99
Save $34.02
Get Deal
Initially marked down to $67.99, Amazon went even lower, and you can now pick up a 4-pack of Apple AirTags for just $64.98. Whether you use these Bluetooth trackers to keep track of your personal belongings or your toddler, it’s time to restock.
Crest 3D WhiteStrips
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Credit: Crest
Crest 3D WhiteStrips teeth whitening treatment
$29.99
at Amazon
$45.99
Save $16.00
Get Deal
This is one of those classic Black Friday deals that always comes around like clockwork. FYI, they make a great
stocking stuffer
.
Coleman camping tents
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Credit: Coleman
Coleman Sundome Camping Tent
$71.99
$106.49
Save $34.50
Get Deal
As sure as the sun rises in the sky, Coleman will mark down its four-person tents to under $85 during an Amazon sale. This Black Friday is no exception.
LifeStraw emergency water filters
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Credit: LifeStraw
LifeStraw Peak Series Personal Water Filter Straw
$18.70
$24.95
Save $6.25
Get Deal
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Credit: LifeStraw
LifeStraw Personal Water Filter Straw
$9.99
at Amazon
$19.95
Save $9.96
Get Deal
In keeping with the outdoor theme, LifeStraw always has big discounts across the board come Black Friday. Their deals start cheap — for less than $10, you can grab their original personal water filter. And for a little bit more, their updated
Peak Series straw is on sale for $18
. If you need
stocking stuffer ideas
, try these Black Friday classics.
Apple AirPods
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Credit: Apple
Apple AirPods 4
$69
at Amazon
$129
Save $60
Get Deal
For at least the last couple of years, Amazon has used Black Friday and Prime Day as an excuse to drop AirPods down to a new record-low price. And this year, they dropped even lower than we expected. Best Buy, Walmart, and Target all dropped prices on these wireless earbuds
down to $79.99
down to just $69.
Bissell Little Green Machine
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Credit: Bissell
Bissell Little Green
$84.99
at Amazon
$123.59
Save $38.60
Get Deal
The upholstery cleaning powerhouse, otherwise known as the Bissell Little Green, can be found on sale year-round, but reliably, Black Friday Day brings it down to its lowest price point. If you’re shopping early to make holiday hosting easier, this little cleaning machine could be a godsend.
Echo speakers
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Credit: Amazon
Echo Pop smart speaker
$21.99
at Amazon
$39.99
Save $18.00
Get Deal
Amazon Echo speakers
provide the cheapest entry fee for smart speaker life. Just like with Kindles, Amazon doesn’t miss a chance to mark them down during the big sale — the cheapest one you can grab is the Echo Pop at just $24.99.
Yeti Coolers and Tumblers
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Credit: Yeti
Yeti Tundra 45 cooler
$260
at Yeti
$325
Save $65
Get Deal
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Credit: Yeti
Yeti Rambler 42-ounce Tumbler
$31.50
at Amazon
$45
Save $13.50
Get Deal
Yeti doesn’t do sales like other brands. So scoring actual discounts on the outdoor brand’s coolers and drinkware isn’t easy. However, there is one foolproof trick. During Black Friday, Yeti always discounts one color across its entire product line. For Black Friday 2025, it’s firefly yellow.
Jackery Explorer power stations
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Credit: Jackery
Jackery Explorer 1000 v2 Portable Power Station
$349
at Jackery
$429
Save $80
Get Deal
We love
power stations
here at Mashable, as they’re extremely useful companions for music festivals, camping trips, and tailgate parties. They also come in clutch during power blackouts. I’ve had a lot of good experiences with Jackery, and the brand’s Explorer power stations are at record low prices over at Amazon, as they always are during Black Friday.
Lego sets
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Credit: Lego
Lego Star Wars Advent Calendar
$35.99
at Walmart
$44.49
Save $8.50
Get Deal
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Credit: Lego
Lego Minecraft Gift Set
$45
at Walmart
$60.95
Save $15.95
Get Deal
The best-selling Lego sets for Black Friday 2025? The seasonal
Lego Star Wars Advent Calendar
and the
classic Lego Brick Box
are both on a major discount. Of course, you can find tons more Lego sets on sale this time of year, as per always.
Pro tip:
Don’t sleep on
Walmart’s Lego deals
!
Instant Pots
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Credit: Instant Pot
Instant Pot Pro Crisp (8-quart)
$199.95
at Amazon
$269.99
Save $70.04
Get Deal
Instant Pots may not really have the cultural cachet of a few years ago, but they’re still a mainstay on the Black Friday deals page. This Pro Crisp model is a hybrid, serving as both a pressure cooker and an air fryer.
UltimateEars speakers
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Credit: Ultimate Ears
Ultimate Ears Wonderboom 4
$59.99
at Amazon
$99.99
Save $40.00
Get Deal
These tiny speakers are the
best Bluetooth speakers under $100
, even at full price. And while they dropped to $66.49 for Prime Day 2025, you can now pick them up for the ridiculous price of $59.99. Not only are they fully waterproof (you can take them in the shower), but they sound louder and clearer than you’d expect for a speaker of their size.
Sony headphones
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Credit: Sony
Sony WH-1000XM4 Headphones
$159.99
at Best Buy
$349.99
Save $190
Get Deal
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Credit: Sony
Sony WH-1000XM5 Headphones
$248
at Amazon
$399.99
Save $151.99
Get Deal
Sony’s flagship noise-cancelling headphones always get a discount on Black Friday, and the XM4 model is Best Buy’s doorbuster deal of the day for Friday, Nov. 21. You can pick up these famous headphones for just $159.99, more than half off the retail price. While they’re not the newest headphones in Sony’s lineup, they’re far more affordable and almost as good as the brand’s newest noise cancellers.
Cordless tool deals
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Credit: Dewalt
Dewalt 20V MAX Cordless Drill Driver Set
$99
at Amazon
$179
Save $80
Deal ends soon!
Get Deal
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Credit: Milwaukee
Milwaukee M18 Cordless Top Handle Chainsaw
$299
at Home Depot
$349
Save $50
Free cordless tool with purchase
Get Deal
Amazon always offers a $99 deal on a Dewalt cordless drill during Black Friday, and this year that promotion is set to end on Thanksgiving night. In addition, the Home Depot has brought back its
famous BOGO deal on cordless tools
. Buy a qualifying item, and you could be eligible to receive a free tool from Ryobi, Milwaukee, or Dewalt.
Cheap Fire TVs
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Credit: Amazon
Amazon 32-inch Fire TV 2-Series
$99.99
at Amazon
$149.99
Save $50.00
Get Deal
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Credit: Insignia
Insignia 65-inch F50 Series LED 4K Smart Fire TV
$399.99
at Amazon
$649.99
Save $250
Get Deal
Somehow, in the tariff era, TV prices keep getting lower. Why should TVs prove to be so immune to tariffs? Hey, don’t look a gift horse in the mouth. This year, you can even grab a 32-inch Amazon Fire TV for just $99.99. We’re also seeing great deals on ginormous 75-inch TVs, like this huge 38% discount on a 75-inch Insignia QLED Smart Fire TV.
Samsung’s The Frame
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Credit: Samsung
Samsung 55-inch The Frame TV (2024)
$797.99
at Amazon
$1,497.99
Save $700
Get Deal
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Credit: Samsung
Samsung 55-inch The Frame QLED Smart TV (2025)
$897.99
at Amazon
$1,497.99
Save $600
Get Deal
I’ve probably written this sentence a hundred times: Samsung’s The Frame is the best TV in the world right now. While Samsung does have some premium OLEDs with better displays and sound, the balance of features and unique art gallery function makes The Frame truly unique. Often imitated, this art TV has an ultra-thin design and a unique anti-glare matte display you won’t find anywhere else.
Nespresso machines
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Credit: Nespresso
Nespresso Vertuo Pop+ Coffee and Espresso Maker
$89.99
at Amazon
$139.95
Save $49.96
Get Deal
Nespresso machines are a step above your typical Keurig. Several steps up, actually. And it’s rare to find these espresso makers on sale for under $100 — unless it’s Black Friday. Pro tip: This is also a good time of year to stock up on coffee and pods.
Flagship robot vacuums
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Credit: Roborock
roborock Saros 10R
$999.99
at Amazon
$1,599.99
Save $600
Get Deal
The Roborock Saros 10R is
Mashable’s pick for the best robot vacuum of 2025
, and it’s finally under $1,000. Okay, it’s $999.99, but we’re counting it. While we haven’t seen this specific robot vacuum in past Black Fridays (because it’s, you know, new), we always see the year’s best robovacs go on sale.
Samsonite luggage sets
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Credit: Samsonite
Samsonite Saire LTE Softside Expandable Luggage Set with Spinner Wheels
$299.99
at Amazon
$509.99
Save $210
Get Deal
If you’re a Black Friday veteran like I am, then you know Samsonite luggage sets always get big discounts at Amazon this time of year. In fact, I’m pretty sure these are the exact Samsonite bags I got for Christmas a few years ago. They’ve taken me everywhere from Palm Springs to Kyoto. They may not be the most stylish bags, but who cares if they get you where you’re going?
Dyson Supersonic
I’m vain about my hair, and the Dyson Supersonic is the hair dryer I use every day to get the perfect coif. I’ve been using this legendary hair dryer for years, but its full $449 price tag (it’s priced at $519 at Amazon) can
really
hurt. That’s why you should only buy this ionic hair dryer during Black Friday, when it gets its annual discount. If you shop directly at Dyson, you’ll pay just $299.
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Credit: Dyson
Dyson Supersonic Hair Dryer
$299.99
at Dyson
$449.99
Save $150
Get Deal
Free offers from Amazon
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Credit: kindle unlimited
Kindle Unlimited
$0
3-Month Free Trial
Learn More
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Credit: Amazon
Amazon Music Unlimited
$0
4-Month Free Trial
Get Deal
Amazon tries to tempt Black Friday shoppers with extended free trials on its most popular services, including Amazon Music Unlimited, Audible, and Kindle Unlimited. Just don’t forget to make a calendar event to remind you to cancel the subscription before the free period expires!
Cheap cordless stick vacuums
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Credit: Shark
Shark Pet Cordless Stick Vacuum
$148
at Amazon
$299.99
Save $151.99
Get Deal
If you’ve got a pet that won’t stop shedding, then allow us to introduce you to the Shark Pet, one of our go-to cordless stick vacuums for pet hair. This stick vac is
personally recommended by members of our team
, and it’s currently 50% off for Black Friday at Amazon.
MacBooks
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Credit: Apple
M4 MacBook Air, 13 inches (16GB RAM, 256GB SSD)
$749
at Amazon
$999
Save $250
Get Deal
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Credit: Apple
M5 MacBook Pro, 14.2 inches (16GB RAM, 512GB SSD)
$1,399
at Amazon
$1,599
Save $200
Get Deal
There is literally no better time of year to buy a new Apple laptop than right now. The entire MacBook lineup has gotten a discount at retailers like Best Buy and Amazon, from the relatively ancient M1 MacBook Air to the
newest M5 MacBook Pro
. Our recommendation for most people? The
M4 MacBook Air
, currently $250 off at Amazon — its lowest-ever price. This laptop was just released earlier this year, so unless you need that M5 chip for running large AI models or editing videos professionally, go for the Air.
Cheap air fryers
Still heating up leftovers in the microwave? Stick those day-old fries in the air fryer and thank us later. We always see air fryers go on sale for well under $100 during Prime Day. It used to be those egg-shaped Dash air fryers, but more recently, it’s been Ninja air fryers. We’re
big fans of Ninja appliances at Mashable
, and you can find all our favorites on sale right now.
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Credit: Ninja
Ninja 5-Quart Pro Air Fryer
$79.99
at Amazon
$129.99
Save $50.00
Get Deal
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Credit: Ninja
Ninja Crispi 4-in-1 Glass Air Fryer
$152.99
at Amazon
$179.99
Save $27
Get Deal
