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Black Friday 2025: Live updates on the latest deals from Amazon, Target, Walmart, and more

By Eric November 26, 2025

As the holiday shopping season kicks off, the landscape of Black Friday has evolved significantly from its chaotic past. Gone are the days when eager shoppers would brave the cold, lining up outside Walmarts and Targets on Thanksgiving night, waiting for the doors to open at midnight. Today, the frenzy has largely shifted online, with major retailers such as Amazon, Best Buy, and Walmart launching their Black Friday sales weeks in advance of Thanksgiving. This shift not only allows consumers to avoid the crowds but also provides them with the convenience of shopping from home, making it easier than ever to snag the best deals on popular items.

This year, retailers have already begun unveiling impressive discounts on a wide array of products, from electronics to home appliances. Notable deals include the Sony WH-1000XM4 Noise-Cancelling Headphones, now priced at $159, and Apple AirPods 4 for just $69, both of which represent significant savings. Additionally, shoppers can find bargains on high-demand items like the Samsung 55-inch The Frame 4K QLED Smart TV, available for $897.99, and the Hisense 65-inch E6 Cinema Series QLED Smart Fire TV for $349.99. With discounts reaching as high as $300 on select TVs and $150 on Dyson hair care products, it’s clear that retailers are eager to attract consumers with competitive pricing.

For those looking to stay updated on the latest sales and standout deals, Mashable is providing live updates throughout the shopping season. With Black Friday officially taking place on November 28, followed closely by Cyber Week starting December 1, shoppers have ample opportunity to take advantage of early sales. Whether you’re hunting for tech gifts, beauty products, or even stocking stuffers, this year’s Black Friday promises to deliver a wealth of options at unbeatable prices. Be sure to keep an eye on the latest offerings to ensure you don’t miss out on the best deals of the season!

https://www.youtube.com/watch?v=IsLiBMalRCw

Once upon a time, Americans lined up in droves outside Walmarts and Targets, still full from Thanksgiving dinner, so they could be first in the door at midnight. Thankfully, these frenzied
Black Friday
free-for-alls are a relic of a bygone era. Now, not only can you order all of the
best Black Friday deals
online, but for the past few years, retailers have also been launching their Black Friday sales weeks in advance of Thanksgiving.
Case in point: Amazon, Best Buy, and now Walmart have all kicked off their
official Black Friday sales
. So, ready or not, Black Friday is here. You can tell because Mashable is once again working around the clock to bring you live updates on all of the latest sales, standout deals, price drops, and inventory updates. Already, we’ve spied record discounts on flagship noise-cancelling Sony headphones, Apple MacBooks and AirPods, Dyson appliances, and some of the year’s
most popular tech gifts
.
Check out the top early deals so far, and keep scrolling for the full schedule of events and the latest live updates and Black Friday news from the Mashable shopping team.

Top Black Friday Deals at a glance:

The best headphones deal

Sony WH-1000XM4 Noise-Cancelling Headphones

$159

(save $190)

Get Deal

Best Earuds Deal

Apple AirPods 4

$69

(save $60)

Get Deal

Best Deal Under $25

Apple AirTag

$17.99

(save $11.01)

Get Deal

Best TV Under $1,000

Samsung 55-inch The Frame LS03F 4K QLED Smart TV

$897.99

(save $300)

Get Deal

Best TV Under $500

Hisense 65-inch E6 Cinema Series QLED 4K Smart Fire TV

$349.99

(save $200)

Get Deal

Best Amazon Device Deal

Amazon Kindle

$79.99

(save $30)

Get Deal

Best Lego deal

Lego Super Mario: Mario Kart – Interactive Mario

$43.99

(save $11)

Get Deal

Best Beauty Deal

Dyson Supersonic with three attachments

$299.99

(save $150)

Get Deal

Stocking Stuffer Deal

Orastone Electric Hand Warmers

$15.99

(save $14)

Get Deal

Best Smartwatch Deal

Nothing CMF Watch 3 Pro

$79

(save $20)

Get Deal

Remember: Black Friday 2025 takes place on Friday, Nov. 28, and is quickly followed by Cyber Week, which starts on Monday, Dec. 1. However, you can already shop plenty of sales. If you want to be the first to know when new sales go online, then keep checking back as we provide live updates on the shopping festivities.

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