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Celeb & Ent

Frequent Flier Suggests Holiday Gifts for Travelers

By Eric November 17, 2025

In a world increasingly driven by globalization, the importance of supporting local brands has never been more pronounced. Noora Buhelaiqa, an ambassador for the Qatar Years of Culture initiative, emphasizes this sentiment by expressing her preference for local brands during her travels. “I always like to look for local brands because it doesn’t make sense to travel and walk into a store that you would find at home,” she states, highlighting the unique cultural experiences that local products can offer. This perspective resonates deeply with the growing movement to promote local artisans and businesses, which not only helps sustain local economies but also fosters a deeper connection to the places we visit.

Buhelaiqa’s commitment to local brands is particularly relevant in the context of Qatar’s vibrant cultural landscape. The Qatar Years of Culture initiative aims to enhance cultural exchange and understanding through various events and programs that celebrate the rich heritage of the nation. By advocating for local brands, Buhelaiqa is not only supporting Qatari artisans but also encouraging travelers to engage more meaningfully with the local culture. For instance, visitors to Qatar can explore unique handicrafts, traditional garments, and artisanal food products that encapsulate the essence of Qatari identity. This approach to travel fosters a more immersive experience, allowing tourists to take home not just souvenirs, but a piece of the culture they have encountered.

Moreover, the push for local brands is a crucial element in the sustainability conversation. By choosing to support local businesses, travelers contribute to reducing carbon footprints associated with imported goods, while also ensuring that their spending directly benefits the community. This is particularly significant in a global economy where many local artisans struggle to compete with large multinational corporations. Buhelaiqa’s advocacy serves as a reminder that every purchase has the power to make a difference, encouraging travelers to seek authenticity in their experiences. As more people adopt this mindset, we can look forward to a future where cultural appreciation and economic sustainability go hand in hand, enriching both the traveler and the destination.

“I always like to look for local brands because it doesn’t make sense to travel and walk into a store that you would find at home,” Noora Buhelaiqa, an ambassador for Qatar Years of Culture, said.

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