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US Tech & AI

How one tech startup is giving cash to SNAP recipients

By Eric November 9, 2025

Propel, a tech company known for its innovative solutions aimed at assisting low-income families, has launched a new initiative that provides financial support to individuals reliant on food stamps. The company’s flagship app, Fresh EBT, allows users to manage their Electronic Benefits Transfer (EBT) cards directly from their smartphones, making it easier for them to track their food stamp balances and access resources. In a recent effort to further support its users, Propel announced that it would be distributing $50 to select individuals on food stamps. This initiative is part of a broader movement where private companies, nonprofits, and community members are stepping up to provide financial assistance amidst ongoing economic challenges.

The decision to distribute funds comes at a time when many families are grappling with rising food prices and inflation, which have made it increasingly difficult for those relying on food assistance to make ends meet. Propel’s initiative aims not only to alleviate some of the immediate financial pressures but also to foster a sense of community and support among those in need. For example, the funds can help cover unexpected expenses, such as transportation or household necessities, which are often overlooked in traditional food assistance programs. By leveraging its app, Propel is not only streamlining access to food stamps but also creating a platform for direct financial assistance, showcasing how technology can play a pivotal role in addressing poverty.

This initiative reflects a growing recognition of the importance of direct financial support in complementing food assistance programs. Organizations and individuals are increasingly collaborating to create solutions that address the multifaceted nature of food insecurity. Propel’s efforts, alongside various community-driven initiatives, highlight the power of collective action in driving meaningful change. As more people join the fight against hunger and financial instability, Propel’s app and its new funding program stand out as a beacon of hope for those navigating the complexities of food assistance in today’s economy.

https://www.youtube.com/watch?v=6Q9xsDaW_UU

Propel makes a free app for people on food stamps. Now it’s giving some of them $50 each, as some private companies, nonprofits, and individuals scramble to help.
(Image credit: Sharnette Collins)

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